'The Drummer' asks music lovers to download legally
November 16, 2004
'The Drummer' can be seen on the international pro-music website www.pro-music.org from today, and is being posted on numerous industry association and pro-music partner websites worldwide. Music industry companies and associations are being asked to forward the link to reach as many people as possible.
The www.pro-music.org campaign was launched in May 2003, and is supported by an international alliance of musicians, performers, artists, publishers, major and independent record companies, and music retailers.
The ad shows a drummer gradually losing all his drums, and his clothes, to an audio soundtrack of someone connecting their computer to the Internet. The message at the end reads: "Give him his kit back. If you love music, download legally."
For further information please contact: Fiona Harley or Julie Harari at
Note to editors:
www.pro-music.org was launched in May 2003 and is supported by GIART, the International Organisation of Performing Artists, GERA - Europe, the European retailers association, FIM, The International Federation of Musicians, IMMF, the international forum for music managers, publishers' association ICMP/CIEM, IFPI representing the recording industry worldwide and European independent labels body Impala.
National versions of pro-music have been launched in four European countries: Germany, France, Italy and Austria